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To target your B2B content marketing effectively, you need to go beyond "Our audience is companies that …" Here's how. Read More

Personal effectiveness is a measure of your ability to make better progress in the minimum time and effort. It is a broad concept that's made up of six subset skills. If you develop all six, you will then automatically make better progress in the minimum time and effort. >>more Read More

Enhance your social media presence beyond photos and words. Capture and share your brand in motion with vine 6-second videos. Read More

Lisa W Boyle SEO Expert and founder of Paradigm Shift SEO share her start up and business journey. Lisa provide tips and advice to avoid pitfall and setbacks. Read More

For small business owners who are trying to grow online presence, search engine visibility is the best way to increase your site traffic. With a few SEO tricks, you can boost the search engine ranking of your business website and watch as you get more and more site visitors that lead to more appoin Read More

What type of car is your organization? Try this fun exercise to find your organizational "car persona," and learn how it can inform your communications plan Read More

Tim Ferriss touted "The 22 Immutable Laws Of Marketing" as one of the best books on marketing he's ever read. This book is not available online in its original form, and Tim insists you read the original version.

I purchased the original, read it many, many times, and wrote a 9000 word article t Read More

Tim Ferriss touted "The 22 Immutable Laws Of Marketing" as one of the best books on marketing he's ever read. This book is not available online in its original form, and Tim insists you read the original version.

I purchased the original, read it many, many times, and wrote a 9000 word article t Read More

How do you find new podcasts to listen to?

Apple recently celebrated 10 years of podcasting in iTunes, and I celebrated 8 years with podcasting on my birthday, May 25! ;) Read More

It’s no secret that infographics are popular. Chances are you’ve seen at least one in the last week.

Well-known websites all over the world use infographics, and they often go viral on social media. More importantly, a good infographic can help you build quality backlinks and enhance your websit Read More