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I’m probably going to offend a lot of people, but here goes. If I read one more article about how to create a social media strategy, I’m going to scream. Why? Because social media isn’t worth anything without content - unless, of course, your goal is to chit chat. I feel so strongly about it, I've Read More

Today the Internet looks like one enormous supermarket. Millions of websites, blogs, products and services to choose from. Building in simplicity is not difficult and here is a way to do it that benefits your business and your customers. It will give your business a competitive advantage. Read More

I can’t help but laugh when I see one of these funny pictures on Pinterest or Imgur.com. However, at some point, my attention turns to “what are my Read More

If you’re like me and you pop in a few times every day, you’ll have noticed that the site has changed in a bit of a strange way.

Instead of the usual status bar with a prompt for you to make an update, we’re now getting greeted with a cheery and personal remark that would be more suited to your Read More

When budgets get tight and the economic outlook is bleak, business owners and executives tend to turn to information technology departments and projects as a potential area for cost cutting. The reason for this is that many businesses view IT purely as a cost center, making it a prime target when d Read More

Instagram and Pinterest may be the media darlings of the moment, but in an increasingly noisy world, the best way to get noticed may be to buck fashion entirely, writes communications expert Dorie Clark. Read More

The importance of headlines can never be over emphasized because headlines is what your potential readers will first come in contact with and it will either pull them in or send them away. If your headline is well crafted, it will bring the potential reader to your blog and if not, they will just l Read More

Despite it's age, Nike remains a brand that is able to closely associate itself with the young, active and fashion conscious. I wouldn’t underestimate how rare and difficult it is for a brand to achieve this. Here are 5 lessons you can take away from Nike’s marketing. Read More

Good ideas executed badly will not bring you the results you’re looking for. Here is a cautionary tale about one big businesses’ misguided attempt in waking up sleepy subscribers. Read More

Everyone wants to have a successful business like Microsoft. How did Bill Gates achieve this? How did he become a billionaire? Let's see what we can learn from him ... Read More