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Small businesses are generally limited not just in terms of money but in time, resources and personnel. However, there are a number of digital marketing strategies small businesses can employ to market themselves without breaking the bank. Read More

In over a decade of existence,LinkedIn,the professional networking site, introduced plenty of changes, some creating a clash of cultures over business networking practices. What's your point of view on LinkedIn? Read More

There are many tips on how to improve your LinkedIn profile & many of them we’ve heard a million times... This post contains new but often overlooked tips! Read More

Remember what it was like when you first opened your business? You had a plan and goals. There was excitement and uncertainty. Your role then was probably very hands-on with everything. And here you are today. But there is more than finding your target client in a new market. There are some ways th Read More

Being owned by Facebook, it has always been easy to share your Instagram images directly to your Facebook profile. It wasn’t so easy, however, to share Instagram images directly to your Facebook page. Now, iOS devices can share directly to a Facebook business page. Read More

Steps small businesses can take in order to protect themselves from the many different types of cyber attacks that can occur every day. Read More

Social media is probably the most powerful media today. It can fetch great results for your business when used properly. However, these can also have negative impacts if you do not use them properly. Hence, it is important to know what not to do on social media, which can have a negative effect on Read More

If you’re like most business leaders, you’re a bit frustrated with Pinterest.

Here’s a solid way to build an engaged community, whether you’re a Pinterest rookie or veteran. Read More

Communication styles for leaders

Almost all leaders are great communicators.

That is what allows them to function as a leader.

If you want to function more effectively as a leader, then you would do well to study how to improve your leadership communication.

If you want to know more abo Read More

Have you heard that the words you use in an email's subject line can doom your note to the spam folder?

Perhaps someone told you the best time to send emails is 3 p.m. on Thursdays.

These are myths, and there are a lot of them swimming around out there about email marketing.

Before you pla Read More