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2013 was an exciting year with digital marketing news. From the launch of Vine to the most tweeted-about VMAs ever, Pinterest's sponsored pins to Nielsen Twitter TV ratings, and from Google's new algorithm to Gmail new tabbed inbox, there was plenty to talk about. Take a look back at the highlights Read More

Businesses are beginning to understand the power of online advertising; however most of them fail to utilize an inexpensive yet effective online marketing opportunity – the press release. Read More

Creating a website helps small businesses improve sales, provide better customer service and reduce marketing expense. How can you achieve this? Read More

You’re a small business owner, you want to take your business to the next level, and it’s time to create your mission statement. I’ve created many mission statements over my three decades in business. I’ve created them, revised them, scrapped them, conducted how-to research, and I’ve even met with Read More

With 2014 just around the corner, what will be the trends in content marketing? What do you need to do with your social media marketing? What does your business need to plan for?

We all have so many questions about what the future will hold, particularly at this time of year.
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The holidays can be a vulnerable time for small business owners, who tend to be extra busy and preoccupied as business picks up. That and the potential to have extra cash or credit card information on hand means that you should take more steps to protect yourself, your employees and your customers. Read More

A recent study shows that household income is going to keep declining for the next 20 years. Use these 8 tips to make sure when consumers do spend, they're spending their money with you. Read More

Your website should be your main hub for all your online marketing efforts, but is your website leaking profits? Here is a 12-point checklist to ensure... Read More

Merchants and retailers are often on the front lines of managing payment card fraud. Online businesses face a unique challenge because all purchases are made as a “card not present” transaction. But there are red flags to look out for and security measures to put in place that will help minimize lo Read More

Want to improve your networking? Here are some strategies. Though I highly advise that you should know a lot about it before you even attempt to read this. It is really hard to digest. Read More