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Utilizing Flash web design is a great way for marketers to tell their story and convey their message in a meaningful, engaging way. Flash enables marketers to deliver rich content that creates an impressive visual experience. Good Flash-sites load fast and allow for a smooth interaction.

Flash w Read More

Your boss doesn’t pay your salary – your customers do. Keeping your customers happy is the main goal for all marketing and sales activities, including customer service. Recent technologies have given customers more power than ever before, thus making sure your presence on the web exceeds their expe Read More

These days, if your startup does not have an Internet home base up and running, you are not ready for business or potential investors. Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approac Read More

In a recent interview on SmartBlogs, Jay Baer talks about his new book, Youtiity, and why marketers need to let go of their obsession with going viral. Read More

If you have not been treating your blog About page as the “King of all pages” on your blog, then you may not have been blogging the right way. Read More

Life is a game. And just like any game, life has cheat codes. Usually I won’t use cheat codes until after I beat the game, but when it comes to life, well by the time you “beat” it, I don’t Read More

By David Neagle

Before you can appeal to your target market, you’ll need to define that market. Who is your buying market — and who is not? One way to do this is by utilizing empathy mapping, which allows you to answer these questions and gear your efforts toward a market that’s right for your p Read More

By Bob Herbold

Recently it was reported that Nokia has been discussing with both Microsoft and Huawei the option of them buying its mobile-phone business. Nokia also recently suspended the company’s dividend. It is clearly panic time at Nokia.

While they traditionally dominated the low-end Read More

Quotes from Youtility, the New York Times best selling business book, featuring Ann Handley, Lee Odden, Joe Chernov, Joe Pulizzi and Jay Baer. Free download. Read More

Janice Person, Social Media Director for Monsanto, joins the Social Pros Podcast this week to discuss dealing with controversy on social media, respecting transparency, and proactive versus reactive social media strategies. Read More