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With social media being such a large part of your online business strategy it can become overwhelming and confusing. You may be wondering just what exactly are you meant to be doing with all of these channels and if they are even effective. Read More

In the current environment, it helps to be prepared for any career setback. You need to be ready for what’s next. Here are some things to keep in mind as you continue to make yourself more marketable. Read More

Team Insights identifies the factors which are having a negative impact on motivation, so you and the team can replace them with positive ones. Rather than being a staff survey the questions help you understand what you can do as a manager to improve the environment in which your team are working t Read More

In my opinion, every passing day sees the power of paid marketing diminish and the rise of content marketing continue. Hubspot’s claim that blogging trumps traditional marketing is well known amongst content marketers and there is some credence to the hype. Read More

It's tough getting everything done, especially if you work at home and have kids. See some ways to find more time and increase your productivity.
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How many people give affiliate marketing a brief try and give up when they don't see instant results? That was almost my story. My first efforts were so bad! Thankfully I came back with a better approach and eventually found success. Read More

People remember the great and the bad but not the good. If you are providing a good service and doing good work you will be lumped in with everyone else. You need to be REMARKABLE. Read More

offshoring vs outsourcing editedOffshore outsourcing has become standard practice for a number of businesses – from growing small enterprises to multi-national industries. In a down economy, this trend is seen more than ever. Read More

I wrote this post in the hopes that people will embrace the creative aspect of content marketing and that they will also consider a potential name change - one that better adds value to this field and looks toward the uniqueness of bloggers, writers and photographers in the field. Read More

As part of its continued effort to be more transparent, Google has recently published “How Search Works” on its Inside Search site which tells the “from algorithms to answers” story. Read More