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As the marketer of your brand it is essential you know what marketing activities (including what I call sub activities) produce the greatest results and to do it in the most effective way. After all who has time or money to waste? Here are simple tips to track their effectiveness. Read More

Just when I thought the buzz around Google’s failed purchase of Groupon couldn’t get any more absurd, I saw an interview with Groupon's CEO Andrew Mason on Charlie Rose who said, “We are going to be the savior for small business.”

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Derek Sivers wrote this post about learning to delegate. It has a powerful message that almost anyone can use to improve a business...even if you work from home. Read More

In the Internet, leaked news does travel fast. In this case, Google Offers, an allegedly Groupon clone, will be launched to allow people find deals. Read More

Ask ten different people what they think an online entrepreneur is, and you’re likely to get at least ten different answers. Read More

Amanda MacNaughton, Co-founder of Culture Jam, offers her expertise in utilizing multiple social media platforms to attract targeted customers and clientsSocial media not only provides businesses an incredibly powerful channel of direct communication to their customers, but it also provides compani Read More

Recently as my partners and I were looking back at our year-end finances we were pleased to find out we’ve saved a lot of money this year by using our business credit cards wisely. Want to know how we did it? Here are some of the ways.
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Over the past few years, as the credit crunch tightened, we’ve all heard horror stories from successful entrepreneurs who had growing businesses but couldn’t get working capital, or saw their business lines of credit cut or their loans called in for no reason. No wonder many small business owners h Read More

One question that comes up a lot for attorneys is: What to put in the client fee agreement? I've worked hard to make mine simple, not intimidating, and in plain English. I know it doesn't cover every imaginable possibility, but it's worked great so far in my practice. Read More