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You may be using online surveys to conduct market research, but you may not have thought of another potential application for the data you collect: unique content. Read More

Jerry Pollio, a professional franchise consultant, starts down the path of franchise ownership himself. He shares the steps he is taking as he researches several franchise opportunities and performs the necessary due diligence. Read More

It's time to raise your prices to stay in business, but be sure to create a selling price that your team can believe in. If your employees don't buy your prices, neither will your customers. Follow small business expert Ellen Rohr's 4-point plan on how to get your team on board. Read More

Setting up new businesses and the success of those businesses is naturally affected by the level of experience that franchisees bring from previous years spent learning, making mistakes, and innovating in their professional and personal lives. Read More

Google is the gift that keeps on giving to businesses. Google provides dozens of tools and applications designed to help your business grow. Read More

How To Be A Successful Blogger As a blogger there are many ways to be successful (make money) and there are many ways to do it badly. When I first started blogging, I pretty much did it all wrong. I had some success which brought me some attention and money, and of course I jumped.. Read More

Finding the advertising strategy is hard work. There are plenty of ways which are a waste of time. Here are a few of the most common ones to avoid... Read More

Selling a business can be a daunting task for anyone, even if they’ve been through the process before. Whether you are trying to sell your business because of financial issues or someone has offered to buy your company because of the large amount of success it has experienced, the following tips wi Read More

Winning in business means knowing your numbers.
Without the right business reports you may be losing without knowing Read More

One of the biggest questions in marketing is ‘what is the role of marketing in the future of business?’ So as we start to wind down the Future of Marketing interview series, I am happy to be addressing that question here. Read More