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Ten fundamental steps to a successful crowdfunding campaign, with lots of extra tips and tricks to help you reach your funding goals. Read More

Now is the time for businesses to ensure their website is fit for mobile usage. So what do you have to do to optimise your site for mobiles? There’s no need to hire an expensive designer as long as you make the right choices. This blog explains how. Read More

Google+, if used correctly, can be an amazing asset to businesses. It starts with having a basic understanding of how to write a great profile, how to use Circles and status updates, and how to interact with other users. Read More

A new study and analysis reveals a range of benefits by making some format adjustments to Customer Magazines. Though currently the average number of pages for a customer magazine is 36 and the most popular frequency is quarterly, says the study, more pages inspires more thorough readership and greater frequency yields an uplift of over 10%. Read More

Legal Sea Foods launched a seemingly harmless campaign in May that landed the company in hot water. Read More

10 case studies of social media campaigns. Why they worked, what worked and how it worked. Read More

Here's a Business Week article...Meet the Antipreneurs:They're against advertising, corporate America, and globalization. That's good for business...that deserved a rant. Read More

Marketers are working hard behind the scenes to make sure it's much, much worse in the future. Doing things like ... Read More

As part of a small-business network Visa designed for Facebook, the world's largest credit and debit card processor is paying for $2 million of advertising on the socializing site. Visa is giving a $100 advertising credit on Facebook to each of the first 20,000 U.S. businesses that download the Web application needed to join the network, which de Read More

Ever since that dreadful summer of 2007, things have really been all doom-and-gloom for the American economy. Oil prices have surged, Foreclosures are at an all-time high, employment is starting to drop, and consumer confidence seems to be gliding down as fast as our gas prices are floating upwards. What's small or mid-sized business owner to do i Read More