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It’s clear why people are confused about what social media can do for a business… much of the information is contradictory. On Friday, alone, I read two posts related to the effectiveness of social media, both showcasing different – and even conflicting – examples. Read More

Make sure you take care of these 5 things customers are looking for when making a purchase and you will be able to keep them coming back and increase sales. Read More

Here are seven unusual tips you can use to improve your search engine optimization or SEO with social media. Read More

Can you use Instagram to grow your business? Inside this post, Elna Cain shares her thoughts on what's possible with Instagram along with helpful examples and tips to get you started. Read More

Artificial intelligence is taking over! And it's actually a very good thing. Find out why you should let chatbots talk to your customers every day. Read More