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Rebecca is the Altimeter Group‘s digital advertising and media analyst. She’s also an author, columnist, journalist, and frequent speaker.

Her books, The Truth About Search Engine Optimization and Content Marketing, should be required reading for small business owners and marketing professionals Read More

Personality tests usually tell you how you see the world. This new test tells you how the world sees you Read More

So how do you make sure every page tells the story you want your readers to hear? You create website content that has GOLD on every page. This post steps through my content map for a website. Read More

Entrepreneur magazine Google Hangout: Kick Up Your Online Marketing With This Expert Advice. Neil Patel shares some of his top SEO and content-marketing secrets. Read More