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Subject lines are what your readers see first. If it flops, that’s all your recipients will see. Spend the time and effort to write great subject lines. Then rewrite them, A/B test them, and rewrite them again!

Here, I give you 10 formulas to write your subject lines that will be opened, clicked Read More

There is more to price than numbers and emotion. Understanding the Price Ratio will not only help you sell at full price, but deliver more value for clients. Read More