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Future small business owners will all need to be master innovators. But where can they find the insights to make this happen? This list of 9 books is an excellent start. Read More

Justin MacDonald, of African Leadership University, shares how ALU is using marketing automation to scale their marketing efforts to reach their goal of creating three million entrepreneurs by 2060 by building 25 campuses throughout the continent. And by doing so changing a narrative of the contine Read More

Are you worried that your website isn't attracting enough traffic? Have you tried every possible way to attract visitors to your website? Use LinkedIn to generate traffic for your website. Follow these tips to bring a share of LinkedIn's traffic to your blog or website. Read More

Your consumers are going mobile, and to chase them down you need to implement strategies that make it easy for them to access your website on their mobile devices, as well as ensuring that your website CTAs are large and distinct, and that you optimize your website content to engage mobile users wi Read More

Financial marketing strategies must focus on content that provides basic information to consumers in a clear, easy-to-read way, and content that explains how financial products and services will benefit their lives now and in the future. Read More

Wondering how to spread the word about your business online? Blogging can be great way to let people know about your offerings. Not confident about blogging? These few tips can help you create blogs that are attractive and, of course, effective. Read More

Retail chains and shopping malls have struggled mightily in recent years, leading to tons of vacant space and shuttered storefronts. And all of that vacant mall space could present opportunities for small businesses to overtake that prime real estate. Read More

Working for a boring business niche? Is it difficult to attract the attention of the audience toward it? Why not embrace content marketing for it? Content marketing lets you make boring topics interesting. This blog post shares how to create content for a boring niche. Read More

Marriage is often taken for granted. We think we know all and get into it without learning how to make it work. Understanding marriage should be the foremost task if you want to live a happy married life. There’s more to marriage than love, sex, and trust. Let’s clear some misunderstandings and hig Read More

In this article, we'll look at some of the ways augmented reality (AR) is already transforming the retail and manufacturing industries. Even if these developments aren't as splashy as a phenomenon like Pokémon GO, they're likely to change the way our products are built, maintained, and sold. Read More