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When a user experience professional is testing a new software product or a new website, handy apps for usability experts can make the job go faster, let him dig deeper and remember the details. Here’s a quick overview of a few that may help you. Read More

The issue of online marketing is one that has rapidly evolved over the recent past. Today, there are many tools that you can use to market your goods and services online, this means that almost all tastes are covered as far as web marketing needs are concerned. Read More

As a small business owner, social media often slips by the wayside. You likely have dozens of projects to attend to and setting up and managing a company Facebook page or Twitter account feels like an unnecessary timewaster. Read More

Simply put, the problem is that most businesses will have a swarming marketing department, that boast a wealth of qualifications in more traditional marketing practices. To the person with a degree in marketing who specialises in print advertising and using billboards.... Read More

Incapsula is a service that seriously enhances your sites performance, security and uptime, just to name a few. Free plan is a great way to start. Read More

The Social Commerce Handbook - An Interview With Paul Chaney. Learn from Paul on The Webs Impact On Buying Decisions. Read More

We’ve all seen great web pages that draw people in with animations and moving images. Although animation is certainly eye-catching, its misuse on a web page can have the opposite of the desired effect, putting people off and distracting them from important information about your company. Here are s Read More

Every e-mail list significantly has a good number of disengaged email subscribers; individuals who once signed up purposefully, but since then have lost interest in your emails. The basic reason some people are not interested in your emails is because they are not finding the communication impressi Read More

When you think about marketing (let’s forget any costs at all at this stage) what are the core benefits that you are looking to derive from marketing activities? Read More

In Project Management, the term project baseline refers to an accepted and approved project plan. Besides the schedule baseline, the cost/budget baseline is the most important part of a project baseline. The cost baseline is that part of the project baseline that handles the amount of money the pr Read More