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I love my iPad because it allows me to do almost anything I need to in relation to my business — no matter where I am. You can run your business from the iPad, too. Here are 7+ apps that will turn your iPad into a mobile business center: Read More

The “valley of death” is a common term in the startup world, referring to the difficulty of covering the negative cash flow in the early stages of a startup, before their new product or service is bringing in revenue from real customers. I often get asked about the real alternatives to bridge this Read More

But wait - you might be thinking “but my company isn’t trying to reach this demographic or is not selling B2C products.” Instagram is still another great marketing tool for your company to engage with. Read More

Twitter is a key social media channel for many businesses. How to use it efficiently though, and what are the Twitter marketing rules you should follow when posting from your corporate account? Find out 10 useful ‘do’s in this blog post. Read More

We talk frequently in this space about safety issues involving promotional products. A heart-wrenching story out of Pennsylvania this week has me Read More

I was listening to a podcast today with Jeff Walker. Now, Jeff’s a very smart guy and knows what he’s talking about when it comes to online business. Read More

Small business trends in management, technology, human resources, financial management and marketing for 2014. Read More

I talk to many people who have spent years struggling up the corporate ladder who dream of jumping ship and becoming an entrepreneur. I hasten to tell them that every job move is fraught with risk, but the move from employee to entrepreneur is on the high end of the risk curve. It’s a big jump, esp Read More

Gmail launched on April 1, 2004 (that's 10 year ago!) as invite-only beta, with 1 GB storage (that's 20x more than the standard for email providers), threaded conversations, and more. Read More

Email marketing is directly marketing a commercial message to a group of people using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. Read More