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Top 6 reasons your business should use text message marketing, it might be the exact solution you have been looking for. Read More

Every new year can be challenging for all small businesses as plans are made for the future, especially plans that center around finances. At Wasp Barcode, we continue to hear from our small business partners that industry-wide metrics, specific to small and medium sized business, are difficult to Read More

Mid-sized businesses know they have to carefully allocate resources to make sure their business can turn a profit and yet many aren’t sure if investing in inventory management software is the best way to use their capital. According to the State of Small Business Report, 46% of SMB’s with 11-500 em Read More

Often business owners change their strategy as a response to a competitor. Maybe because they’ve got a better product, service offering or pricing. Before changing anything, never lose sight of what makes your business special. Read More

When Google launched Panda and Penguin in 2011, 2012 the world of search engines changed forever. Now search engines are capable of understanding the query typed by users and they show the search results according to the location of user, query searched by him and information provided by websites, Read More

Social media marketing experts are expected to talk the talk and also walk the walk. But, how would you know which ones would respond if you reach out to them? We took the initiative to examine one of the most interesting parameters on social media who they actually talk with? Read More

Mobile is finally in the center of the strategic vision of the global internet economy, both hardware and software vise. But smartphone and tablet penetration also boosted the volumes of mobile data traffic, urging the telecommunication market to move rapidly toward data services. Let’s take a clos Read More

A new Aspest research study uncovered five groups that companies fall into based on their investment, approach and attitudes toward delivering customer service. Take a look and ask yourself: Which customer service persona am I? Read More

Tumblr is a hybrid beast; it is a blogging and social network platform, so it is very unique and powerful if you are considering how SEO is changing over the course of the past few years. Check out the infographic below. Read More

Videos are rapidly becoming an integral part of the online marketing strategies of influential and innovative companies. They have taken center stage for businesses when it comes to communicating important concepts to their target audiences. Read More