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Having a good Klout score is a very important social media aspect of marketing your business that should not go overlooked. Likewise, learning how to improve your Klout score is, or should be, an important part of your marketing efforts.
Here are 11 ways how you can improve your Klout score and en Read More

The video snippet app named Vine just celebrated its first birthday, and I’m pleasantly surprised with its user-friendliness, how it caters to our short attention spans and the potential to help businesses engage an audience. If you haven’t embraced Vine yet, here’s a quick guide to diving in! Read More

By Kylie Prescott

When it comes to social media, Tumblr isn’t on top of the list of social networking sites needed for business. But one of the reasons why you need to know your market is to determine which social networking platform can effectively reach them. Though Facebook and Twitter are th Read More

I guess it's the new standard.  Great tools end up being subverted for deceptive---or in the very least tragically bad practices.  LinkedIn has increasingly b Read More

Facebook is introducing CPA advertising. This stands for Cost Per Action (as opposed to CPC and CPM.) So why is this new advertising such a big deal? Stephen Darori explain, "With this new CPA option, advertisers on Facebook can now actually see – and only pay for – ads that perform well and lead Read More