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Word-of-mouth campaigns can be a valuable tool in your business's overall marketing strategy. They often generate quality referrals because customers rely on recommendations from trusted sources more than they do from advertisements. Additionally, the costs associated with running a successful word Read More

As a result of so many people using social media websites, a significant portion of a business's employees are members of a social media website. So, it is very important that business owners consider a social media policy. Read More

Two men in completely different parts of the country recently made death threats on Facebook. They both went to jail. Read More

Making a Facebook like page is incredibly easy. By the end of this short blog post you will have access to a free software package that will allow you make Facebook like pages with a few clicks of your mouse. Read More

These social media for marketing videos will give you tips from the top experts in the field. There are five videos in this series Read More

After news broke yesterday of Twitter's new photo sharing service, we're now hearing that there are even bigger plans in store. Now we know why Twitter is launching a photo sharing service. Read More

Some good news for Google in its war with Facebook. As Facebook grows, one concern for Google is that users could eventually turn away from traditional search and instead ask their friends for advice and answers.
So far, that's not happening according to the chart below from Bank Of America Merri Read More

Sometimes it’s just so hard to stick to a work from home schedule. Especially with summer time activities vying for your attention. Read More

As marketers, we understand that social media use is growing, but by whom and how much? The 2011 Social Habit report, just released by Edison Research and Arbitron, provides a valuable dive into the demographics and usage of social media. Read More

This video will show you how to install Twitter's new Follow button on your Wordpress website. The new button makes it easy for website visitors to start following the Twitter accounts that are most interesting to them. For marketers, it offers an easy way to generate new followers and, ultimately Read More