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Tested Advertising Methods is the classic text by John Caples on how to write effective and scientifically tested copy. John Caples took the craft of copywriting one step further by testing what exactly worked, that is, what brought in the most sales for the client. What else is advertising copy fo Read More

Social Entrepreneurship - what does it really mean and is it sustainable in its own form?You might have read about it on the blogs, forums, journals, newspapers, or heard about it from business seminars, podcasts and business talk shows. A would-be entrepreneur watching over the current trend must Read More

Now that 2011 is here, we all need to find a way to organize and start working on our blogging goals once again. This is easier said than done when faced to a big pile with all kinds of tasks in it though. Check out the next few tips that will hopefully help you get a head start in 2011! Read More

If you’re struggling with keeping your many entrepreneurial ventures organized this article will provide you with 5 tips to help you stay organized and grow your business. Read More

Banner advertising is a powerful method for advertising online that has remained largely unchanged. Other businesses are using the power of banner ads, aren’t you ready to take your share? See what a difference following these three tips can make for your banner ad efforts. For more information abo Read More

When marketing your brand this year you probably have faced challenges this year as many small businesses have. Rather than groaning about them, letting them spoil your holidays or worse let them follow you into next year here are tips on how to give three of them the boot.

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Here are 5 Christmas advertising Ideas for Small Businesses you can use. Considering that Christmas is almost here, it might be a little hard for you to pull all these off. I apologize for posting late. But I encourage you to pick just one of these ideas and put it into practice...

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Gone are the days when social networking sites such as Twitter and Facebook were hangouts for teens only. Now a lot of adults are using these sites. All social media help in promoting your brand irrespective of what it is. Let me elaborate why social networking sites are beneficial for your online Read More

I’ve been doing advertising for almost a decade and we have come out with AT LEAST a hundred small advertising ideas that should have been implemented. Unfortunately, many of these never saw the light of day. It’s not because the ideas are bad, it is mostly because of one of the following reasons: Read More

I have written previously on 365daysofstartups.com about the process of trademark registration and steps brand owners can take to protect their trademarks on the Internet. This article takes a step back, and examines what needs to be done before adopting a trademark and applying for registration. Read More