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For two years (at least) I’ve been saying that I want to open a Health Savings Account (HSA). But I’ve never actually done it. Which has been terribly remiss of me. Here are the reasons that I should have opened a HSA long before now. Read More

Social networking is the new business card — or is it?  These days the buzz around social networking is that all businesses — especially small businesses with limited marketing and promotion budgets — should engage in social networking.  The question is, can they be truly beneficial to a small busi Read More

The data mining of social media activity is now commonplace in business intelligence circles. Over the course of the last 18 months, this stream of BI has experienced a startling rate of growth and reached lofty levels of sophistication. Read More

Acquiring links from article directories is easy, in fact it’s very close to manufactured links, and herein is the problem. If Google can discount this type of “manufactured link,” then you could be spinning your wheels at some point, unable to move forward but not sure why with your link building Read More

Search engine marketing is an intense game of strategy, analysis, and patience. But, it's also a game with multiple, sometimes even conflicting, goals. Depending on who you talk to you, some will tell you SEO is about rankings, while others will tell you it's about conversions. It's a classic polit Read More

Steve Faber gives us the scoop on the power of customer-driven product development (i.e. creating products your customers want, and more importantly, will buy!). Read More

Chevrolet UK's new family sedan is launched with style. Chevrolet builds a real-life replica of Chevrolet Orlando made out of 10,000 pots of Play-Doh. Read More

Facebook has enabled its users to tag their friends, liked business or brand fan pages, events or groups on comments through the use of “@Mention Feature”. With this latest expansion on comments, it helps users call the attention of their friends on a conversation and allow them to easily cite diff Read More

It's really interesting to see how times are changing in the advertising world, thanks to YouTube.  Here are some interesting revelations in the analysis of YouTube’s top ten list of the most successful video ads on their website for last year. Read More

I keep hearing about the marketing potential of Google Places, so I thought it best to look into what all the fuss is about. Google seems to be continually innovating and trying new avenues, and in line with their search engine, their foray into the “Google Places” product seems natural. Read More