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Now that tax season is underway and you can file your taxes, it’s important to be on the alert for tax refund fraud. If you are due a tax refund, according to Yahoo! Finance, you might not get it if you don’t act fast. Read More

A brief post that focuses on Nostalgia and provides reasonable, practical answers to questions like "How can it be used in advertising ?", "Why should it be used in advertising ?", "What are it types ?" so on and so forth along with some references to famous brands that have been using nostalgia Read More

Do you share frequently on your blog and your social profiles? While consistency matters, discover three reasons why you might want to post a little less! Read More

Direct mail is great for small businesses. It's the most reliable marketing tool small businesses have at their disposal. Make more money from your direct mail campaigns by nailing down your Unique Selling Proposition. Industry Insights' Joy Gendusa explains how to craft a USP. Read More

Not often I read a short post by someone else and nod my head vigourisly and say right out loud “spot-on!”

Even more seldom is the thought that, yup…I gotta share this with others too.

And never before have I done that – but here is just about the bloody BEST B2B biz advice I’ve ever had…..
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In buying WhatsApp for $19 billion, Facebook set the bounty on your head as a marketing target at about $40 worth of Influency. That could turn out to be cheap. Read More

One of the most difficult situations for an entrepreneur is having to close down a business that you worked hard to establish. If it's time to close down your business, these 6 smart strategies can help you walk away with knowledge to make your next venture a success. Read More

Music streaming service Spotify’s Windows Phone app is finally getting a refresh later this spring, brings the much-anticipated Radio, Browse and Discover features. Read More

Turning a Product or Service into a Solution: the Value Add of a Reseller There is quite a bit of chatter on the web and among IT resellers about how opportunities to serve business customers are diminishing, yet business adoption of cloud computing, managed services, and mobile technologies is gro Read More

It's time once again to nominate those business books you love that were published last year. Also make your must-read list from the nominees for the 6th annual Small Business Book Awards. Read More