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User-generated content is a big reason why consumers interact more with brand posts on Instagram than on Facebook and Twitter.

Instagram is a lot more than just your user-friendly platform for filtering and cropping images. For retailers, both big and small, it’s a haven for brand promotion via Read More

With the help of a real-life case study, we examine why you shouldn't buy an email marketing list. Then we look at three ways you can grow your email marketing list and sell to targeted individuals. Read More

The future is not garlic bread as Peter Kay once said, it is in fact, digital marketing and it is here right now.

The question on everyones lips though is… do we really need to use the word ‘digital’? Surely in this version of our future… it’s just marketing?

Adam and Eve DBB dropped the word Read More

A powerful call-to-action (CTA) is essential to almost any piece of online sales and marketing material. No matter how compelling your copy is or how enticing your offers are, if you don’t get your visitors to take action – whether it’s signing up to your list, getting in touch or making a purchase Read More