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Page Authority is a convoluted mix of web indexes and in-bound link counts. But, It boils down to one simple factor: value. “Authority” and “Popularity” are interchangeable words. Popularity is weaved with Page Authority because people remain on and like pages with content that is useful to them. R Read More

This post explains how a couple of simple changes on an e-commerce site increased Google clicks by 380%. Changes were made to combat Panda issues. Read More

Your small business is a being. It’s a living, breathing, moving, growing, changing being. It needs to be fed in order to keep it fat and happy.

Think about how you feel when you skip a meal or don’t eat right. Your stomach gurgles, your energy level is low and your mood changes. Read More

Businesses are constantly clamoring over each other, trying to get customer attention with flashy advertising, major branding efforts, or inbound content marketing strategies. The ultimate goal is to build an audience and a customer base by building trust and demonstrating value. But audiences are Read More

In order to ensure your company’s operations run smoothly and efficiently, it’s important to monitor specific needs and workflow. Analyzing productivity and comparing it with employee cost is one informative business strategy. Improved payroll processes can be a useful tool to help you accomplish t Read More

Often entrepreneurs focus on the wrong things during a pitch session, resulting in a strikeout instead of a home run. Read More

If you want customer service to be a priority you must develop a consumer-focused culture - through team goals, operations, and your leadership Read More

Are you willing to know about the social media trends of 2014? According to Social Media Marketing Report of 2013 conducted by a popular social media blog, nearly eighty six percent of the marketers indicate that this new age media is helpful for growth of their businesses. Read More

SEO analyst’s life is full of challenges because you never know when Google’s mood changes and all the links which were ranking earlier lose their position with a blink of an eye and there starts the struggle of an SEO analyst to get these links back on track. Read More

Journalists spend their entire careers becoming master storytellers with impeccable integrity. Content marketers are striving to earn the trust and respect of their audiences. It's high time they shared the tricks of their trades. Read More