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After working as a writer for Forbes and later Newsweek, Dan Lyons was let go at fifty-two, and spent a year at Hubspot. His book Disrupted: My Misadventures in the Start-Up Bubble tells that story. The real lesson I took from the book is how Dan failed at Hubspot. Read More

Panda is now a core ranking algorithm by Google. It’s hard for SEOs to anticipate its behavior in the future, but following latest content marketing guidelines such as user’s intent and not using brand keywords, they can avoid being penalized. Read More

Most small business owners are buried in email. This is discouraging since they don’t always get to answer the important ones. Business etiquette suggests that each email should be replied to within 24 hours. Read More

You’ve decided to take the plunge and work at home. You’re probably excited to be your own boss, go to work in your pj’s, and take a commute that only requires a short walk from bedroom to office.

Before you get too carried away about the myriad benefits of working at home, consider the challeng Read More

Search Engine Optimization (SEO) is all about getting YOUR brand more visibility.

That’s really the name of the game.

You are optimizing your online properties such as your social media accounts, website(s) and listings on directory sites to get in front of more eyeballs.

Building your Bra Read More

An employment agreement is a formal contract between an employer and an employee which defines the conditions of employment. This agreement usually will specify major employment details and include everything from compensation to expectations for specific work to be performed. Read More

Did you know that 79% of marketing leads never convert into sales due to a lack of lead nurturing? Given this fact, it may be time to revise your lead nurturing strategy to optimize your selling success, especially since companies that excel at lead nurturing were found to generate 50% more sales Read More

How do you talk to a techie, when you are not best friends with anything techy? Many software vendors offer help and customer support to get technical issues of their clients solved. But for many non tech-savvy folks this is the first hurdle. Get some first class advice how to deal with it. Read More

Think back to the most important email you sent last month. What comes to mind? Beth Dunn, Product Editor of Hubspot, walks you through how to make great transactional emails.
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Online visibility is more than just beeing seen it inspire us to take action. Learn more about Confidential Online Visibility Secrets and Awesome Hotel Content. Read More