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In early November, Google announced a ranking algorithm update, incorporating a “freshness algorithm, designed to give you the most up-to-date results…” Google goes on to explain the varying degrees of freshness that might influence both the searcher’s intent and the search results: Read More

There is a right way and a wrong way to use social media for business. Unfortunately too many companies think that “doing social media” means creating profiles on the big networks, and posting a few links whenever they feel like it. That is the wrong way. If you want to use social media correctly t Read More

When the light bulb comes on, inventors and soon-to-be entrepreneurs get the look of sheer excitement because they’re sure that they’ve finally thought of the idea that will make them millions. Soon, however, they realize that, while they have a great idea, what they don’t have is a plan or task l Read More

Google Plus not just came out with a bang but with a storm, crossing 40 million users since its inception in June 2011. And its not just you or me on Google plus, but you can also find Mark Zuckerberg, Sergey Brin and many other popular faces on Google Plus. Read More

According to research on email marketing delivery rates, one in six marketing emails don’t reach the recipients due to being mistakenly blocked by spam filters. Read More

Finding your blogging groove after a long break is not easy. If you have taken a break from blogging and decided to make a comeback, you know exactly what I am talking about. Read More

Given that people lend a lot more credibility to recommendations from friends and family when it comes to buying decisions, it makes a lot of sense to utilize Facebook in your eCommerce strategy. Read More

Unisys recent online poll reveals that 50 percent of 300 respondents consider cloud computing as their top IT investment priority for 2012. Read More

Your business vision and mission is paramount to the future growth and success of your business – no matter the size. The vision and mission not only guides the course of the business and its employees, it also is paramount in marketing your brand to your customers. And assisting to describe why Read More

This is a story about how productivity can go pear shape and potentially damage a brand. Outsourcing can be a great idea however if you abdicate and not delegate it can do more harm to your business. Here are a few tips to help. Read More