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Inbound marketing could also be called “opt-in marketing.” The basic premise of inbound marketing is to make your site appealing to those that are already looking for it. Instead of trying to force your message on your target audience, you are setting your site up to be found when your audience nee Read More

A business that doesn’t lower the price of goods and services during an economic downturn is relatively unheard of. One jewelry designer explains why he stands firm by his wholesale prices, even when the economy is slow. Read More

The first three articles in this mini-series focused on the three primary benefits of trademark monitoring: identifying and addressing potential infringers before they create problems for your business, addressing consumer reaction and competitors’ representations about your brand, and monitoring d Read More

Nowadays it seems that facebook is planning to change the whole scenario from where we are right now. Facebook had made lots of changes before and still continuing day by day. you can read all changes over FACEBOOK in last years. Read More

When you have a home business, and you are traveling for your business, you can deduct some items on your tax return. Here are some of the expenses that you can deduct if you are traveling on behalf of your business. Read More

Deciding to hire your first permanent employee can be an exciting new step for your small business. But if you have already looked into the hiring process that excitement may quickly give way to overwhelm. This post is a compass to help you wade through all the steps and considerations. Read More

If you had $1MM to invest in any startup, who would you invest in and why? The YEC gives their top 20 suggestions. Read More

Many entrepreneurs forget that their success is more about helping other people than about personally becoming famous, or overcoming the odds and getting rich. A successful business has to satisfy customers with a strong team, by helping them solve problems, save money, or experience more pleasure. Read More

OPEN Forum's editors round up the most compelling news and advice from the week. Here are the highlights. Read More

One of the major issues facing companies’ technology infrastructure is safeguarding their data against direct attacks. Read More