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How to transform a landing page into an effective lead generation page has always been a concern for many web owners. That is why, many focus on conducting frequent A/B split test to learn which element needs to be tweaked properly for an efficient call to action, and which practice needs to be dis Read More

Hosting a website involves one set of tasks. You need to set up the right design template, think about the color and typography, which content management system to go for and make sure you have your content right for each page. Read More

Episode 17 of TrendPal podcast with Lotta Gergils Aston and Martin Lindeskog:

Black Friday and Blue Monday in Cyperspace.

We talk about Black Friday, Blue and Cyber Monday, Hush smart earplugs, Tip.ly app, and August smartlock. You will be introduced to a new word: phygital.

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There’s a lot of rumor that crowdfunding might be either making fundraising become extinct or improving it by taking away from it its face-to-face quality. The truth of the matter, I guess, is somewhere in between.

Traditional fundraising involved going on streets, knocking on people’s doors and Read More

You can’t have a website without a domain name, even if that domain name is one given to you by your website host. Any professional knows that a great domain name is a main consideration when building a website. Don’t settle for the freebie that came along with the hosting package – choose one that Read More

Traditional marketing has become more expensive and less effective. The alternative? Inbound marketing. Here are 10 great lead-generation strategies to consider: Read More

Attending your first virtual meeting? Here are some simple tips and tricks you can follow to improve your video conferencing experience. Read More

Nobody likes a hard sell. It's time to engage your potential buyer with engagement marketing. Follow these simple steps to see how you can transform your marketing.
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"Content marketing has exploded in recent years as brands seek new and more authentic ways to reach consumers. However, as brands ramp up content marketing, they often find it challenging to produce enough content for the many publishing platforms and audiences they need to reach —efficiently and a Read More

We all know that on 17th October, Google announced a new update refresh of Pirate 2.0 and many websites (the ones guilty of infringement) witnessed a 98% rank drop from the SERP. Now this new refresh roll out is the latest from Google.

It is regarded that the birth of this algorithm, which Googl Read More