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Capturing leads is essential to help small business, especially, in email marketing. However, small businesses sometimes struggle to capture leads through their web forms as the majority of their website visitors never submit a form. See why startups struggle to capture leads for email marketing. Read More

You really had to be there. In Atlanta – where I was the day it felt like the world was coming to an end. Severe winter weather hit and the city came to a total standstill. Read More

In my years as an independent specialty retailer I really got pricing down to a science. I didn’t know at the time that it actually IS a science. Behavioral economics and the study of psychology of retail shoppers is fascinating. Read More

One of the most interesting developments in the website design industry is the introduction of responsive web design (RWD), a mechanism that allows a website to adapt to the size of the user’s screen, be it desktop, iPad or laptop. The real benefit has been its use for creating mobile friendly site Read More

There IS a difference between markdowns and discounts…..AND they are exactly the same. The difference is in how you track them, but they can mean the same thing.
ANYTHING that reduces the price of an item is a markdown. A markdown is sometimes given different nicknames (reward credit, discount, lo Read More

Ever seen the original American Pie movie from 1999? You know the one, where 4 teenagers try their hardest to get laid. Long story short... there's a classic scene where Jim manages to get lucky. Read More

A compilation of the best quotes from Warrant Buffett on various topics. Worth a watch for every entrepreneur who wish to be successful. There is a common thread of greatest optimism in everything he says. Take a look! Read More

Image courtesy of marin / FreeDigitalPhotos.netWhile I’m not a professional speaking expert, when clients ask me how to improve their chances for being selected to speak by decision makers, I share what I have done. Speaking is a great way to get more clients and gain exposure for what you do. Read More

Case study: we have been performing extensive trials of Balanced Scorecard software. We have decided for using BSC Designer that matches our requirements at an affordable price. Read More

How changing your perspective can overcome limiting beliefs which hold your business back from achieving it's potential. When you change perspective you open your mind to possibilities you never thought possible. Read More