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To build a brand, you have to understand what the term means. In business, a brand is your image. It’s your face in the community – both online and offline. Companies that are successful have terrific branding. Read More

If there's one thing we smartphone nerds like to do it's compare app performance across Android and Apple iOS. Which system sports the most expensive apps? Which apps are more likely to encrypt your data or track our location? Where can we find the best apps for fitness, entertainment, and photogra Read More

Due in large part to the ongoing mobile revolution, local businesses have found that it’s easier than ever to court customers online. For hotels in particular, local SEO presents its own unique set of challenges. As a result of the 24/7 nature of the hotel industry, hoteliers can’t afford to let th Read More

The current generation of young employees, the Millennials, have different values and expectations than their predecessors. While Baby Boomers make up the majority of small business owners in America, for them, the Millennials aren’t another generation, they are more like beings from another planet Read More

This New Jersey-based arboretum used a for-business model to drastically change how they approach fundraising and program development. What do you think about applying for-profit models to the non profit sector? Read More

This week, the royal baby was all anyone was talking about.
Below, we've taken the best and worst real-time marketing stunts. We'll detail what real time marketing is while also focusing on the do's and don'ts of real time marketing using images and posts from brands on the #royalbaby.
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It’s not often that I review books…though to be honest, I’ve been so very partial to the works of Guy Kawasaki, I’ve not really thought much of other business book offers to send me free copies if I’d review same.

Sure I’ve done a few others for other blogs, but the thing is, I’m not really a ‘ Read More

Every business owner knows that it is important to have a presence on Facebook, but recommendations just got searchable with the introduction of the new Facebook Graph Search.

The announcement of this new feature is over 6 months old, but for many users and small business owners the feature is Read More

Entrepreneurs often get the advice from their lawyers and friends to always get a Non-Disclosure Agreements (NDA or CDA) signed before disclosing anything about their new venture. Most investors and startup advisors I know hate them, and refuse to sign them. Who is right? Read More

Want to get more website visitors? Want more comments on your website? Want to bait for quality links? Learn from restaurants.

Here are 3 things I learn from restaurant owners on how to engage their customers. Read More