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Cause marketing is what happens when for-profit businesses join together with non-profit organizations for a marketing marriage made in heaven. Read More

While there are lots of great fundraising ideas out there, one of the most important and poorly leveraged is corporate philanthropy. Read More

These days, many companies offer corporate volunteer programs that allow workers to connect with nonprofit volunteer opportunities across the street or across the world. Find out 10 ideas on how you can institute skills based volunteering. Read More

Human resources professionals increasingly recognize that one of the most important components of any employee retention strategy is a diverse corporate volunteer program that reflects the values of its employees. Read More

When it comes to corporate volunteering, Facebook is a priceless way to stimulate employee engagement. Read More

With high costs of employee recruitment, turnover and additional training are now imperative to minimize, so terms like employee engagement and employee retention take on new urgency. Read More

In an era of corporate scandals, lost profits and the public’s declining trust, businesses are acutely sensitive to their brand reputation. Read More

The legal profession has long held the professional standard that the pursuit of justice and the practice of law must include providing legal services to those who can not afford to pay. Read More

Imagine a world where the energy, passion and skills of volunteers aligned perfectly with the needs and capacity of nonprofits. Where expectations were calibrated and trust was built over time. Read More

For those who want to catalyze positive social change, events such as the Net Impact and Business for Social Responsibility (BSR) conferences provide the opportunity to engage with other like-minded individuals to share ideas on how to create social and environmental good through business. Read More