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Email marketing is simply the best way to reach your customers without necessarily spending a fortune in advertisements and other marketing strategies. As much as it is effective, it is also a huge responsibility for the business that chooses to use it as a marketing tool. Read More

Mobile usage is growing by leaps and bounds, and has become a huge influence on consumer's purchasing decisions. Yet investment in mobile accounts for less than 1% of the average marketing budget. This data shows why that's a major mistake: Read More

Every day people are flooded with emails they must decide to open or ignore. Research by Epsilon shows that email open rates are hovering around 25%. Luckily for marketers, there is a way to improve that rate. Read More

This week I’d like to talk to you about the critical key to create a thriving business doing what you love. It’s all about TRUST because in order for you to achieve authentic business success as an enlightened entrepreneur and create a thriving business doing what you love, you are going to start t Read More

This infographic was designed to show the goods and the bads of Google, how it has evolved throughout the years and how it has helped us communicate with people with ease. Google started out of a garage in silicon valley. Now it has 70 offices in 40 global locations, and it's completely overthrown Read More

This week on the podcast I share my list of books, websites and podcasts that I think are incredibly valuable to marketers for improving their social media marketing skills. Read More

Marketing Podcast with John Jantsch:

This post and podcast are drawn from Duct Tape Selling: Think Like a Marketer – Sell Like a Superstar on sale globally May 15th.

On a cold January morning in 2007, a hidden video camera captured thousands of commuters simply walking past violinist Joshua B Read More

Ever feel like your business has you on an emotional roller coaster? You're not alone. EnMast Member, Jeff Friegler of The Point Solutions knows exactly what that's like and shares about it as this month's Member Spotlight! Read More

Last week, we heard a story related to Screen-Free Week. The expert interviewed, a pediatrician name Michael Rich, who works at Boston Children’s Hospital, said that children under the age of 18 spend an average of seven hours and 38 minutes on media devices. Read More

Are you too busy building your business so you don't have the time to pay attention to little things on your blog? Well you may consider these to be negligible elements but they have the potential to break your business.

Read the post, take a close look at your blog and find out what you have be Read More