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Content marketing is undoubtedly one of the most effective ways to build brand awareness, improve targeted traffic, generate leads and ultimately improve sales and conversions according to studies conducted by Content Marketing Institute. Read More

You can grow your traffic through one simple tool. Can you guess what it is? It’s Gmail!

Email is universal, and Gmail in particular is an increasingly popular platform for it.

According to Expanded Ramblings, there are 500 million Gmail users; over 24% of Americans use Gmail during work hour Read More

iPhone owners got an unexpected surprise in the latest iOS update — some new emoji. The new characters include some more diverse faces. But there still aren’t enough different characters to really match the look and style of each person who uses them. Read More

In the 21st century, hardly anyone turns to the yellow pages to find local organizations anymore. Instead, the first resource most people will turn to is the Internet. That’s why it’s so vital for nonprofits to have a website. But creating a website can be a daunting task when you’re so limited in Read More

Communication is all about human beings, even if the tools are different today.

Even if a customer’s email takes only milliseconds to arrive at your computer, do you have a strategy to communicate with your customers. Here are a few tips for small businesses. Read More

In order to leverage data for your business effectively though, you have to first develop a clear understanding of what data is and how you can efficiently make the most out of it. We have come up with this ultimate guide to data management in order to help you out. Read More

Generating B2B sales enquiries on a consistent basis requires both a plan and a marketing process and that takes time. We evaluate research into the best tactics Read More

Workplace conflict can result in prized staff leaving your business. If you want to retain these employees, you need to show them the value of staying. Conflict coaching helps you do this. Hear Australian people skills expert, Eleanor Shakiba, explain how to help employees rationally assess their o Read More

This might ruffle a few feathers, but I just had a great conversation with one of my good friends, business partners, (and clients), Adrian Farray, about niche targeted marketing. On the blog today... Read More

You may not associate 2D Barcode technology with saving lives in the field of medicine, but the truth is barcodes and 2D barcode scanners play an increasingly important role in the healthcare industry and have been responsible for saving thousands of lives. Read More