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After nine years and massive success, Dos Equis is retiring “the most interesting man in the world”. Here are five things that made this marketing campaign so unique and effective. Read More

Summary
– Creating a commitment to stop a bad habit can increase the odds of quitting certain behaviors.

– Though not appropriate for all behaviors (I’ll discuss the limitations in my next essay), the technique works because it uses loss aversion, a commitment contract, and provides a social o Read More

Best Web directories for creating backlinks for your blos and websites
100 best free and high page rank classified sites for ad posting Read More

Cut-throat competition in today’s app business environment is a major challenge for new entrepreneurs. Here is a beginner’s guide to start and build a successful app business.
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No doubt about it, entrepreneurship can be really exciting and absolutely energising. It’s a thrilling journey that can open a window of opportunity for you. So you really want to be an entrepreneur? Have you got the positive attitude of successful entrepreneurs? Read More

The mobile web is bigger in size and scale. Brands need to increase their presence on the handheld platform, or else they’d miss out on potential customers. They need to put the stress on app marketing, use voice searching for their benefits and be careful with redirects to make safe usage. Read More

I started thinking about the tactics I use that go beyond the basics. I’m a professional marketer, so I inherently know about a few strategies that perhaps the average micropreneur doesn’t. So I should share them, right? Okay, here goes! Read More

I started thinking about the tactics I use that go beyond the basics. I’m a professional marketer, so I inherently know about a few strategies that perhaps the average micropreneur doesn’t. So I should share them, right? Okay, here goes! Read More

Search engine optimization (SEO) and search engine marketing (SEM) have very similar names. Many people even use the terms interchangeably- but these two ideas actually have some key distinctions between them. Read More

What is success? Have you ever think that success can mean achieving things that are much less significant than the society think? Read More