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While all online businesses need a professionally-guided ad campaign, perhaps the best way to promote your business is through your customers. If you believe that your products are the best, you can and should talk about that. But, if you’re honest, you will admit that you are not exactly the most Read More

With the help of a real-life case study, we examine why you shouldn't buy an email marketing list. Then we look at three ways you can grow your email marketing list and sell to targeted individuals. Read More

Is your ecommerce store working yet? Are you getting the eyeballs to your product pages and converting them into sales? There are countless ways to transform your ecommerce store into a sales magnet. Read More

The next time you run into some IT trouble, you already know to ring up tech support, minus the unnecessary headaches. Read More

Segmentation - Most B2B marketers are tailoring content to specific audiences to some degree, but much of that personalization is done manually, according to recent research from Seismic and Demand Metric. Read More

Transparency reports have become common practice for reasonably sized social networks. In the wake of PRISM and other surveillance programs, companies have worked to win back user trust by detailing as much as they legally can. Now it seems that Reddit may have gone a step further, while remaining Read More

Marketers know instinctively their work impacts the bottom line (traffic spikes, growing signups), but they don’t always know which work is making the most impact. Read More

If manage or supervise other people, it is essential that you develop effective communication skills. In particular, leaders must possess the ability to listen, beyond just hearing the words their team members are saying. Discover all 8 ways leaders can become better listeners. Read More

Entrepreneurs – no matter if they are first-time entrepreneurs or experienced ones – make mistakes. That’s the nature of business. However…

However… there are some mistakes that first-time entrepreneurs make really, really often.

Mistakes, which can be prevented. This article is exactly about Read More

Bookkeeping isn’t often thought of as a fun activity for business owners. But that’s why companies like Bookly aim to cover those tasks so business owners can focus on what they do best. Read More