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It's September of 2012 and everyone under the sun wants to flex their political muscles and share with the world their thoughts about the upcoming election. Here's a thought, build your own platform and share your message. You'll find that the integrity of your message is that much stronger when yo Read More

Recently, the fast food chain Whataburger sued NCO Financial Systems citing debt collection abuse.  NCO allegedly made persistent and harassing calls to Whataburger headquarters, which employs around 400 people, in an attempt to try and reach an unidentified person working there. Read More

Startups ask me “How much money should I ask for?” The simple answer is the absolute minimum amount you need to make your plan work. Some entrepreneurs try to start with a huge number, hoping they can negotiate and close on a smaller one, while others understate their requirements, in hopes of gett Read More

GetApp has done a research on the most interesting facts, figures and tips around small businesses that have been published visually in the last weeks. Here is a sum-up of the 5 best Small Business Infographics we have come accross during summer 2012. Read More

There are many different ways to convey the essence of your brand with a logo. One is through an image, or an icon. Some of these are literal, some abstract . . . but designed to convey who you are, what you do in a single mark. In today’s blog, am going to take a look at some of the great icon or Read More

In the second episode of the Lo Cost Marketing podcast we interview The Freddy Krueger of Blogging - Danny Iny from FirepoleMarketing.com. Danny has a wealth of experience online and more importantly RESULTS. Read More

Updating Twitter once a day, or ten times a day doesn't make a difference.

These micro, tactical decisions might help a little. You might get one more click, or one more follower.

But it's not going to move the needle from unprofitable to profitable.

Success in social media hinges on your Read More

This is my new post on how Affiliate Marketing and SEO can effect each other. It also goes over ways that you can grow both channels and avoid penalizations by having your managers work together. Read More

You want to advertise your company online, but you don’t have a big budget. So what can you do to get your name out there? Read More

Sending newsletters to your readers and customers is a great way to keep them informed of what you have been up to. Read More