BizSugar.com › Advertising › Focus on these 3 Facebook Advertising Metrics - YouTube

Are you advertising on Facebook, or looking to get started?

In this video you'll learn which 3 metrics matter the most, and why:

- When you know your cost per acquisition, you practically ignore most metrics
- What your click-through rate should be compare to your competitors
- And what a good relevancy score means to your bottom line