How will the Olympics Benefit Sponsors and the UK

Posted by gmgradiomedialab under Advertising
From http://gmgradiomedialab.blogspot.co.uk 4376 days ago

Summer 2012 will bring the Olympics to the UK, with several million spectators following closely behind.

“The Olympic Games give the host country exposure on the front page, in the middle pages and on the back pages of every newspaper in every country on Earth over a six-week period.”
Michael Payne, International Olympic Committee.

This is seen widely across business as a real opportunity to increase profit in a time of austerity. Criticisms of the cost have arisen; but many advantages are brought with the extra footfall.....

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Comments

Written by HeatherStone
4376 days ago

I'm surprised that England still has laws in place restricting business hours on Sundays. The US had "blue laws" many years ago, which sought to enforce religious standards of worship times, etc. however these were repealed. I think with the economy in such a state, it might be a good idea to remove these restrictions. Also, allowing Sunday hours would provide jobs for people who don't mind working those days, and so not impinge on other workers' rights. Surely legislation could be formed to allow workers to opt in or out of Sunday hours?

There could be so much more to talk about here. I'd love to get a dialog going about the subject of the UK economy, but I'm afraid it might be too much of a hot button issue. For now, this post has provided food for thought, so thanks for the submission!

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