Customer Service: The Only Thing That Makes Your Business Different-The Small Business Playbook

Posted by GaryShouldis under Customer Service
From http://www.thesmallbusinessplaybook.com 4246 days ago
Made Hot by: Emma on September 5, 2012 10:28 pm

The thing is, when it comes to your competition, they can easily copy your ideas, your products, your look and feel…..the one they they can’t steal is the relationships you build with your customers. Many business don’t realize that it’s the way you treat your customers that makes you different from your competitors. It doesn’t matter if your selling tacos or diamond rings, it’s the same concept.

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Comments

Written by tcamba
4240 days ago

Great customer service goes a long way for a lot of businesses.

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Written by GaryShouldis
4240 days ago

Thanks Heather! Just like you stated above, sales and marketing would be so much easier for businesses if customer service was the cornerstone of their business model. Cheers!

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Written by HeatherStone
4240 days ago

Gary,

The first sentence in this post says it all: "Every business, first and foremost, is in the customer service business." If every entrepreneur considered this point, much of the marketing and branding we work so hard on would take care of itself. There are probably exceptions to the rule, but it's really critical to consider how huge a part customer service plays in defining how customers see you.

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