4 B2B Content Marketing Ideas From A TV Cooking Show

Posted by channelship under Marketing
From http://www.channelship.ie 4482 days ago
Made Hot by: steeldawn on January 19, 2012 1:50 pm

One of my favourite TV cooking shows is River Cottage. In the last episode, Huge came up with a few creative ideas that immediately made me think about content opportunities for B2B companies to better market their products and services:

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Comments

Written by channelship
4481 days ago

Thanks all for the comments! Glad you found it useful :)

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Written by HeatherStone
4480 days ago

Hey Fred. I'm thinking there might be a series in this. Various TV shows or other traditional media sources from which B2B marketers can learn. How about reality shows next? What do you think.

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Written by BizRock
4481 days ago

Great post, I enjoy reading it just like I enjoy watching my favorite TV cooking shows! And I learn more about B2B!

Thank you for sharing!

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Written by m4bmarketing
4481 days ago

Great article and really good examples we can learn from. One other thing about cooking shows is the ones that often stand out focus on a speciality such as DC Cupcakes or Rick Stein and seafood which makes it easier to have focused content.

Susan

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Written by HeatherStone
4481 days ago

Love this, guys, and a cooking show is one great example. The key is to stay on target yet have plenty of variety.

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