BizSugar.com › Marketing › 5 Surefire Ways to Affordably Collect Market Research

“Many small business owners who regularly make a profit and have consistently high demand for their products or services spend a good deal of time listening to and observing their customers and learning how to provide what they want,” says Emerson Smith, Ph.D., president of Columbia, S.C.—based Metromark Market Research. Here are five surefire ways to collect valuable research.