Social media has failed to live up to its original promise, while the majority of Google searches are now answered by Google itself. How do you create sales and mindshare in this new marketing environment?
As Search Gets Harder, Social Media Loses Its Sociability
Posted by KEXINO under MarketingFrom https://kexino.com 1517 days ago
Made Hot by: thelastword on March 4, 2020 11:48 pm
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“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
Comments
1511 days ago
1511 days ago
Agreed. I think as marketers/business owners we need to accept that the onus is now more on us to generate traffic through our own efforts on platforms where we have more control.
1513 days ago
I would gladly have you as a guest on my podcast in the near future! :)
Here are some episodes that could be of interest:
http://presentation.libsyn.com/vacation-time-for-books-and-podcasts
https://egonetcast.com/blog/2019/7/5/midsummer-sweet-tea-dream-on-independence-day
Talk soon again!
All the Best,
Martin
1514 days ago
Have you read the books, Digital Minimalism and Lifescale?
Best Premises,
Martin
1513 days ago
I'm unfamiliar with either of those books. I think your idea of blogging, podcasting and an email newsletter is a good one, since you'll be building your own audience and so will be less reliant on whatever the internet giants do.
Maybe you will invite me as a guest on your podcast? Heh, heh.