BizSugar.com › Marketing › Do Customers Really Want to Eat Healthy When Eating Out?

Are you a restaurant owner debating whether to add more healthy items to your menu? You might want to think twice, according to a new report from The NPD Group. The study found that, rather than picking healthier menu items when dining out, customers who are trying to eat healthy are more likely to cut out an item (such as dessert), order water instead of another beverage, and order smaller portions.