Posterous, the email based blogging tool, has quietly (or not so) built a very large user base. The tool’s popularity I believe is in large part due to how simple it makes it to engage in the act of blogging. Users post content by sending an email .
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“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
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