There are few tools more potent in the marketer’s arsenal than customer testimonials. Assuming you’ve created a great product, testimonials allow your customers to do the marketing for you. Including compelling testimonials in your email campaign will make your message more credible and persuasive.
Should You Use Testimonials in Your Campaign Strategy? - The Official Blog by iContact
Posted by FBakewell under MarketingFrom http://www.icontact.com 3412 days ago
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