BizSugar.com › Online Marketing › SEO Guidelines: Good For You and the Search Engines

Google doesn’t really care about you. Neither do Bing or Yahoo or any of the other smaller search engines. What they care about is delivering the best user-experience they can. To create the best user-experience, they need to produce the most relevant, quality results in the SERP. The search engines’ algorithms are designed to search millions of pages of content and pull the ones that best match the search query and have a good trust factor. Just like any other business, the search engines are there to please the customer.