Social proof is a buzzword that has been floating around for some time now, and the term is gathering ever-increasing momentum in online marketing circles. The idea that someone else´s experience will somehow help us predict our own is something that online marketers or small business owners, should not be ignoring. However, there’s a growing consensus that being a star student won´t necessarily make you the most popular kid in school.
Social proof & the psychology of consumer reviews
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GetApp under Online Marketing
From http://www.getapp.com 3377 days ago
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“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
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