BizSugar.com › Online Marketing › Social Search Factors that Affect SEO

Some would say that the more followers a brand/company/person has on Twitter, the better. While quantity is important, I would argue that the quality of those followers is going to be more heavily weighed than the quantity. Just like anything else deemed important for SEO, once the search engines started looking at Twitter as a part of their algorithms, the black hat SEO practitioners and spammers are quick to try and game the system by creating dozens (if not hundreds) of fake profiles in order to boost their follower numbers. These profiles exist solely to reTweet the parent profile.