“SMarketing,” is a mutual partnership between Sales and Marketing, which can create “a cycle of success” where content performs better when buyer personas are grounded in actual consumers. Obviously, marketing will give more qualified leads to Sales and Sales will get content that they can use to close deals.
Why SMarketing (Sales + Marketing) Matters
Posted by michaelwesten under Online MarketingFrom http://www.infographicsdigital.com 3116 days ago
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“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
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