Last summer Papa John’s conducted Papa’s Specialty Pizza Challenge, a crowdsourcing campaign. Consumers were asked to create and submit recipes for interesting new pizzas. Here are six lessons from Papa John’s about crowdsourcing product creation.
Crowdsourcing + R&D = Winning Product
Posted by tomshark under Products and ServicesFrom http://www.capturecommerce.com 5060 days ago
Made Hot by: Small Business Tribe on December 31, 2010 6:09 am
Who Voted for this Story
-
BusinessBloggerPro
-
Cathode Ray Dude
-
tomshark
-
hishaman
-
B2CMKTG
-
businessavante
-
jakeadams
-
gautamhans
-
ruth
-
Small Business News
-
Entrepreneurosaurus
-
Small Business Manifesto
-
Small Business Tribe
-
Big Business Boogaloo
-
Small Business Bluesman
-
Monsieur Eraser
-
Gauravkanghain
-
comantra
-
smallbusinessadvertising
-
Johnconnor
-
DailyKix
-
kevinprost
-
y-dolphin
-
patsonlegal
Subscribe
Comments
5046 days ago