Consumers have proven, in 2011, that they have the power to enact change and get businesses to change their policies. See how Verizon, GoDaddy, and Bank of America changed their stances.






Comments


Written by nialldevitt
2900 days ago

Hi Glen, I've had a recent smaller example here in Ireland with a telco. After a long heated phone exchange, I called them out using social media. Within a week, my problem was solved! The point: consumers now have power if they knew how to use it effectively and fairly. Thanks for sharing and Happy New Year from the team here at BizSugar. Regards, Niall



Written by Glen Craig
2899 days ago

Smart companies are taking to social media outlets, like Twitter, and are building up great relationships with their base. We may not be able to put a face on a corporation but at least we can have some interaction to make people feel like more than bottom line numbers.



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